The “99% invisible” rule about good design is that when it’s done well, it goes unnoticed. Have you ever wondered how you just know where to check in at major airports around the world? How you are able to navigate public transit options when arriving in a new city? Wayfinding dates back to Classical antiquity,…
Year: 2018
Happy New Year of the Dog
Chinese New Year celebrations have just ended. We have now officially entered the Year of the Dog. Chomsky, our CSO (Chief Smile Officer) is excited about this coming year, and I am, too. What images come to mind when you think of Chinese New Year? Pork dumplings steaming in a stainless steel pot? Brightly costumed…
